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The Moroccan olive oil market is anticipating a significant price correction following a robust recovery in production for the 2025-2026 agricultural season. National output is estimated at approximately 2 million tons, marking a staggering 111% increase compared to the previous season. This surge in supply is expected to stabilize the market and provide much-needed relief to consumers after long periods of high volatility and supply constraints.
According to industry reports and market estimates from October, retail prices for olive oil are projected to range between 40 and 45 MAD per liter in several markets. However, final pricing remains sensitive to regional quality variations, processing and milling costs, and logistical expenses, as well as the specific yield volumes in localized production hubs across the Kingdom.
Despite the optimistic production outlook, producers continue to grapple with operational hurdles, including rising harvesting costs and a shortage of seasonal labor. Additionally, recent weather fluctuations—specifically hail in certain regions—have caused localized damage to groves, potentially impacting final yields and production costs even amidst the nationwide surplus.
As harvesting and milling operations accelerate in the coming weeks, the focus of the oils and fats industry turns to how this abundance will translate into market pricing. Quality control and food safety remain paramount for consumer protection and maintaining the standards of the Moroccan olive oil sector. This industry remains a cornerstone of Morocco’s agricultural landscape, playing a vital role in job creation and serving as a primary income source for rural communities.
Source: Dalil Al-Rif